This post originally appeared on the Coalmarch blog in 2015 (Coalmarch is a former employer of mine). They were going to remove it, but asked if I wanted to move the post to my site. So I did! The following is the original blog post, with one new section at the end if you want […]
A few weeks ago, Nicholas Scalice from Earnworthy & The Growth Marketing Toolbox podcast messaged me and asked me if I wanted to be on his podcast again. I was excited because I had been on before (in 2017) and really enjoyed it! This time, he wanted to talk about tools and tactics for Ecommerce Analytics. We barely scratched the surface of all the things we could have talked about, but it was a great show. Here it is:
(This post is much more personal than my normal posts. It was a little scary to write and publish, but I’ve decided this vulnerability is a good thing. Maybe it will inspire you to embrace your own vulnerabilities. Cheers.) What makes someone stop blogging and what makes someone start again? I can tell you about […]
After learning about the Online Geniuses Slack channel, I was really excited to join them. It’s a great network of inbound/online/startup marketers and I use it daily to get ideas, help others, and connect with cool folks in the industry. On the OG channel, a guy named Nicholas Scalice was looking for someone to interview about Google Tag Manager, and we made a podcast about it!
As a continuation of the previous post I wrote at Coalmarch about predicting seasonal website traffic, I wrote a post about the tool I’ve built based on that idea. We’re calling it LeadCast, and we take historical weather data and historical website traffic data and use it to predict your future traffic. Check it out!
The local marketing Meetup crowd is really solid in Raleigh. I’ve met some awesome people and made some great friends through the Raleigh SEO Meetup, Triangle Marketing Club Meetup, Beer and SEO Meetup, and a few smaller ones. I was honored when the guys at the Raleigh SEO Meetup asked me to present on Google Analytics–here is the Meetup link and my slideshare of the presentation!
For a number of reasons, I’ve paused writing new posts on here. I have a few half-finished, but haven’t sat down and knocked them out. Hopefully I’ll finish one of them soon, but I will keep this page updated with other articles/podcasts/presentations in the meantime so you can know what I’m up to!
A big focus of mine at Coalmarch has been building models of the lawn and pest control industries and using those models in the sales process to predict future traffic. Here’s a blog post I wrote about that process!