I haven’t had a ton of free time to work on personal blog posts, but I did write another one for Coalmarch! This one is about finding a way around an Excel formula I’d been having trouble with.
How to Fill an Import Range Function with Dynamic References
The Raleigh SEO Meetup is “the most successful SEO meetup in the United States”. They hold monthly meetings with a mix of small business owners, agency folk, and corporate employees in attendance, and focus on actionable advice instead of just theory. This is one of the reasons they’ve been doing so well. I was honored […]
I posted a follow up to my first blog post on Coalmarch! I go over how we finished our KPI tracking system and some of the challenges we experienced on the way.
Ownership Thinking in Action: Defining & Tracking KPIs, Part 2
Nate Silver, of 538 fame, is a big fan of Bayesian statistics. In his book The Signal and The Noise, he applies it to weather prediction, chess, poker, and politics, the financial collapse of 2008, stock trading, and terrorism. Basically, a bunch of subjects you thought you understood until he talks about them (he’s super […]
I just posted my first blog post on the Coalmarch website! It outlines some research we’ve been doing into a new management process. Check it out here:
Ownership Thinking in Action: Defining & Tracking KPIs, Part 1
If you haven’t read the previous posts, check out Part 1 here and Part 2 here. Even if you have read them, I’d recommend going back and skimming them, as a bit of what’s in this post piggy backs on those. At this point, we’ve learned how to get Google Analytics (GA) and Google Webmaster […]
I have been playing with Google Tag Manager auto event variables a lot lately and haven’t seen a resource describing all the different Auto-Event Variable macro options. I wanted to write a quick post on what they all mean. If you want a longer explanation of what auto event variables are, here is the official […]
This series is meant to help those who want to start doing SEO for their website, but have no idea where to start. If this is the first post you’re seeing, check out Part 1 for a better intro. Otherwise, let’s get moving. Congratulations! You should now have some good Google Analytics (GA) data on […]